New York Sun Strategery

Am I missing something here? Is there a reason I can't read the New York Sun on-line? I can read every other New York newspaper on-line. How does the paper expect to generate word-of-mouth if Drudge and Instapundit and NRO and all the others can't link to New York Sun articles? How does the paper expect to promote itself without a web-site?

The notion that the Sun can survive as a paper-only product is ludicrous. The world hasn't worked that way since the introduction of the Netscape browser.